You can 100% start a successful podcast with no audience. How do I know? Because I did it.
My wife and I started Generally Spooky History with no listeners and have built it up to over 100,000 downloads.
We made many mistakes, but I am confident that if we started another secret podcast, we’d grow our audience again. So now I’m sharing all I’ve learned so you can confidently create your podcast.
This article has three main sections: first, the actual setting up of your podcast. The second is growing your audience. Third is mistakes to avoid and common questions.
Let’s dive in.
Ten Steps to Starting Your Podcast
1. Niche Selection — Who’s It for, and the 5x5 Method for Ideas
You can start a podcast about whatever you damn well please.
But I’ll level with you. It’s much easier if you know who it will be for. And if you are an everything podcast, that’s a tricky question. Start with a niche in mind; remember, you can branch out later.