Did you feel a slight pang of nostalgia? Did you expect to see Marv Albert’s face and see a close up of Reggie Miller and Spike Lee trash-talking? That probably means you grew up watching the NBA in the 1990s, and you will appreciate this origin story of the NBA and big business even more. Where did your t-shirts with caricatures of NBA players come from? How did the idea for your Jordan Come Fly with Me VHS tape come about? Who made it possible for you to watch Inside Stuff every Saturday?
Pete Croatto, through hundreds of interviews and years of research, answers a lot of those questions and more. I almost feel bad that he did all this work, and all we need to do is spend a few hours of our life to learn so much about the NBA in the 1980s (that is how all books work, you might say).