Twitter is like a treasure trove of the top 1% of thinkers.
I can’t believe in two clicks you can get access to the top business people, marketers, and creators on the planet. It’s like a port key to another dimension.
If you’re looking for the top thoughts of the top 1%, here they are:
- Confidence Bias — people like people with confidence. Even if people are spouting complete nonsense, say it confidently and people are more likely to believe it. It’s not fair. It’s just a thing.
- Endowment theory — Scientists took a mug and a pen to form the basis of an experiment (not all science is curing cancer). They randomly assigned students either a mug or a pen. Turns out when asked to trade, barely anyone did. That’s because people like the things they own.
- Passion myth — for a long time I thought passion was found. In other words, you just need to find a thing you like and you’ll live happily ever after. The pursuit then is about finding something not cultivating something. The reality is, passion is not found, it’s built.
- Pain is the process — Life tells us to avoid discomfort. To find safety. To operate within your confidence. My life has taught me the opposite. Anything worth doing will be painful. That’s not a bad thing, it’s a real thing.