Haggis. Scotch egg. Sausage roll. Full English breakfast. And why oh why do jellied eels always make the list?
Whilst as a Brit I love all these foods (aside from jellied eels), no one would call them gastronomically creative.
They are the foods of Britain’s past and the moniker we are all stuck with on the international food stage. Just 4% of tourists visit our isles because of our food.
We are not a foodie destination.
Except, we are.
After spending almost a decade at the coalface of Britain’s food and wine scene — and spending three years traveling the world hence — I can tell you with absolute certainty.
British food is some of the best I’ve ever eaten.
The trouble is, no one knows that this side of British food exists.
Even Brits.
Britain’s food potential lies where most people wouldn’t think to look
What most people don’t know is that Britain’s food potential lies not in its traditional dishes but in its produce.